Cliniko alternatives for Australian clinics that also sell things
Cliniko is beloved in Australian allied health, and for good reason. But it was built for practitioners billing appointments — not for clinics that also retail skincare, sell packages, and market like a business. Here's when to look elsewhere.
Wemu Team
Product
Ask an Australian physio or podiatrist what software they use and there's a good chance the answer is Cliniko. It's stable, the notes are solid, per-practitioner pricing is fair, and the company has real goodwill in allied health.
So this isn't a takedown. It's a boundary line. Cliniko is practice management — appointments, notes, letters, invoicing for consults. The moment your clinic behaves like a retail business as well, you start bolting on systems: a POS for the skincare shelf, a Shopify for online orders, a Mailchimp for campaigns, a spreadsheet for stock. Wemu's pitch is simple: that's all one system.
Where Cliniko stops and duct tape begins
- No retail POS — selling product at reception means a separate till or tapping it through as an 'appointment'.
- No inventory — stock on the shelf isn't tracked, reordered, or costed anywhere.
- No online shop — clients can book online but can't buy the aftercare kit you recommended.
- Marketing is minimal — recalls exist, but campaigns, promos, and win-back flows need another tool.
- Packages and serial treatments (6-session plans, credit packs) take workarounds.
What Wemu does differently
Clinical records that hold up
Treatment notes in Wemu are built like a record, not a memo: structured templates (SOAP, screening, your own), body charts you can annotate — including your clinic's own diagrams — signatures that lock the note, and amendments that append rather than overwrite. Every note carries a who-did-what trail: created, edited, signed, amended, each with the person and time. Clinical content is restricted to staff you've granted clinical access; reception sees that a note exists, never what's in it.
The retail half is native
Products with cost prices, stock levels, low-stock reorder points, supplier purchase orders, and a POS at reception. The skincare shelf stops being invisible to your software.
A storefront that books and sells
One public page: clients book the consult and buy the products on the same visit. Gift vouchers and packages included.
Feature comparison
| Cliniko | Wemu | |
|---|---|---|
| Appointments & online booking | Yes | Yes |
| Clinical notes with locking | Yes | Yes — sign & lock, amendments, audit trail |
| Intake forms & screening | Yes | Yes, incl. custom body charts |
| Retail POS + inventory | No | Yes, included |
| Online shop & vouchers | No | Yes, included |
| Campaigns & promos | Basic recalls | Yes — email campaigns, promos, win-backs |
| Medicare / DVA claiming integrations | Yes, via partners | No |
| Pricing model | Per practitioner | Flat plan, unlimited team |
Switching in practice
- 1Export clients and appointment history from Cliniko.
- 2Import into a Wemu trial; recreate your note templates in the form builder (or send us yours and we'll build them during the trial).
- 3Add your retail products with cost prices and stock counts.
- 4Go live on bookings first, retail second — most clinics run the POS from day one and move online bookings across a week later.
Your records stay yours
Clinical notes exported from Cliniko can be attached to the matching Wemu client record, so history stays reachable during the transition.
Run the clinic and the shop in one
Start a free trial and set up your treatment note templates, retail shelf, and booking page in an afternoon.
Start free trial →
